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Bryan Gregory

Bryan Gregory is a seasoned leader with a deep understanding of the ValueSelling methodology, mentoring and leadership. He has a track record of driving growth and innovation by focusing on the needs of his customers and building high-performing teams, and has leveraged and managed to the ValueSelling Framework® for more than ten years across several large organizations.
The Importance of Listening to Learn in the Sales Cycle

The Importance of Listening to Learn in the Sales Cycle

One fundamental principle consistently emerging as a game-changer is the art of listening to learn. In the fast-paced world of sales, where the pressure to close deals is immense, it's easy to overlook this simple yet profound skill. In this article, I'll delve into...

7 Areas for Building Trust with Prospects and Clients

7 Areas for Building Trust with Prospects and Clients

Why is establishing trust important to your client relationships? Establishing trust is essential to your client relationships because it is the foundation for any strong relationship. Trust is what clients want from you and want to give back to you. If you can...