Paul Cunningham

paul-cunninghamPaul Cunningham – United Kingdom

Who’d you like living next door? “Elton John. Just imagine the parties.”



Since 1999, Paul has been a ValueSelling trainer and advisor to leading technology companies including ABB, Cadence, Dell, Kodak, Siemens and Sun Microsystems. He’s helped them develop their sales and marketing organizations into world-leading examples, engagements that have taken him to Europe, Asia, Africa, Middle East and South America.

As a career sales and marketing professional with more than 25 years of global experience, Paul has a deep understanding of cultural and language considerations when aligning sales and marketing organizations to create higher performing teams. Paul studied Business and Technology at the University of Reading and is based in the UK.


Proud career moment? “Being able to work with great sales people all over the globe.”

Favorite airport? “Heathrow’s Terminal 5. It’s modern, efficient, and a sign that I’m home.”

Best journey taken? “Safari through South Africa’s Kruger National Park.”

We’d never guess that… “I’m a qualified football referee.”

Contact Us


Phone: +1-248-593-5455 or
+1-888-88-GOALS (46257)

Mail: Visualize Headquarters,
452 Bonnie Briar, Suite 100,
Birmingham, MI 48009


“The ValueSelling framework is now the foundation to my team’s approach, and we have found the principles to be true enough to apply in many situations. We now have a repeatable, efficient, and successful way to manage and close deals.”
Scott Jorgensen, Salesforce